So You've Hired A Communications Director, Now What? Watch for these three landmines.

So You've Hired A Communications Director, Now What? Watch for these three landmines.

I work with churches every week desperate to fill or "fix" a communications role with someone who has the passion and skill set to help with their communications activity. Unfortunately, many candidates who take on that communications role aren't equipped to succeed once they’re in it. Here are three common landmines I've seen sabotage best laid plans and promising new hires:

Seven Questions Everyone Should Be Asking About Their Social Media Plan

Seven Questions Everyone Should Be Asking About Their Social Media Plan

I would love to know more about social media plans. What platforms should be using (if any) and in what ways? How often should we post? I am going to launch a Social Media team in 2017 and I would love to have my “ducks in a row” or at least in the right pond before getting them going.

Four Ways To Keep Your Sanity And Be Productive When Your Boss Is Not Consistent

Four Ways To Keep Your Sanity And Be Productive When Your Boss Is Not Consistent

What do you do when top level leadership communication strategies are inconsistent with the new strategy that was actually approved by the same top level leadership which continues to result in more confusion?

Five Ways I Get Things Done With ADD

Five Ways I Get Things Done With ADD

I live my life in bursts: work and play, schedule and spontaneity.  With a simple framework, I am at my best in this variety. It engages my heart and intellect in every way. Colors are vibrant. Neurons fire. Things connect. I am productive. I am in the zone. 

Five Ways To Use Social Media When You're Not In Promotions

Five Ways To Use Social Media When You're Not In Promotions

Too often, institutions behave as if communications is synonymous with promotions. Promotions is one, singular layer of a communications strategy, but it is not an interchangeable word for communication. 

Three Ways To Stop Killing Your Own Message

Three Ways To Stop Killing Your Own Message

A few weeks ago, my daughter called to update me on her field trip to the nature center with my grandson Cash. When I answered the phone, her voice was shaky. 

Three Ways To Win The Church Announcement Struggle

Three Ways To Win The Church Announcement Struggle

We’ve started doing weekly video announcements and it’s been a struggle to find "announcers." Are verbal announcements still a good idea when we already have a bi-weekly bulletin that includes announcements, too?

Five Reasons Why I Think Individual Ministry Facebook Pages Are A Good Idea

Five Reasons Why I Think Individual Ministry Facebook Pages Are A Good Idea

Do you endorse different Facebook pages for the different departments? I'm looking for a way ministry leaders can get pertinent info out to those interested without clogging up main communication channels in the church. It seems there would be challenges ensuring those pages reflect our values and don't get us into any sticky situations.

Six Places To Get A Fresh Perspective About Racism

Six Places To Get A Fresh Perspective About Racism

I try (keyword: try) not to speak out on topics when I am pressured, emotional, ill-informed or inexperienced. Every time I give in under one of those circumstances, my noble intentions cause more harm than good.

Three Essentials For Your Pre-Launch Communications Plan

Three Essentials For Your Pre-Launch Communications Plan

When I audit communications teams and functions for organizations, a crucial part of the process is leading informal focus groups with key stakeholder groups. In almost every case, I encounter team members from different departments who are frustrated with each other because they are not fully aware of changes before they are implemented.